Blogging Fatigue?
Turns out that maintaining a blog requires time and efforts. That’s why so many blogs went silent in the past few months. Regarding a source of the NY Times (Blogs Falling in an Empty Forest) bloggers are abandoning their beloved blogs in an increasing rate. The good news is that this will weed out 95% of all the competitors.
I have to admit that I fell into a blog fatigue myself. After blogging a few articles that created a lot of interest in the market space I got wrapped up in a lot of work for my company and ignored my blog all together.
Many of my fellow colleagues were constantly asking me when I will release my next article on the blog. I chose to ignore these requests and deemed the blog as too much work for not much in return. But times are changing and the current recession is very challenging for small businesses to stay afloat.
The one thing the last recession proofed was that the companies that were able to keep their names on people’s minds, either through advertising or aggressive mouth to mouth promotions, came out ahead once the economy recovered.
Of course advertising costs money and money is tight during a recession. But there’s a way to bypass that. Blogging is essentially free and a great tool to keep your name in people’s mind. Especially in the consulting business it is very hard to actually create a direct response marketing campaign. Circulating your name is the best method to keep you on a possible short list in the future.
So, this is reason enough for me to re-launch my blog. There will be summaries and reviews of new database features recently released by the major database vendors. I will also add a new topic covering content management issues. Besides a multi decade long experience in database architecture and management I also added Microsoft’s SharePoint as a strategic tool to my company and the blog will feature articles that will discuss SharePoint features not many people are aware of. Whenever possible there will be real life experiences as well.
Having said that I now have to go back to the drawing board and get busy with the next blog series.
As always, thank you for stopping by and your continued interest in my views.
Thanks,
Peter
June 7th, 2009
Keep up the blogging when you can Peter… you have far better insights than plenty of others who purport to be experts…
June 8th, 2009
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June 8th, 2009
Hey, nice post, really well written. You should post more about this.
June 10th, 2009
Sometimes working for slave wages causes you to rethink how you are using your time, and sometimes they just ran out of things to say. Financial blogging is a competitive area, but lots of sites have been shutting down lately, which is odd given we are living through the biggest Economic meltdown of our generation.
June 11th, 2009
Peter your posts are great, I have started blogging to boost our companies visibility in our market and without your blog I would have not known who you are, so it must work.
The whole social networking/marketing approach does work and you must continue.
June 16th, 2009
Hi. I was browsing the web for related info about blogging. Read some of your blog posts and wish to tell you that your blog is very informative. Thanks.
June 18th, 2009
Hey, great post, very well written. You should post more about this.
June 21st, 2009
Where are you from? Is it a secret?
June 23rd, 2009
Super post, Need to mark it on Digg
Bodyc
June 24th, 2009
Peter –
So true – I made a promise to keep my appointment on the calendar to write my blog weekly. That hwlpa a bit.
June 24th, 2009
Hi there,
I have already seen it somethere…
July 5th, 2009
Gut!